Most Expensive Contracts: Kate Upton in Game of War

If you’ve seen the new slew of Game of War:Fire Zone advertisements, which you should unless you literally live under a rock, have gone over your data plan for the past three months and are too scared to open your browser, don’t have WiFi because you don’t believe in superfluous life luxuries etc. etc., you probably have gone through the same thought process as the rest of the country.

Most Expensive Contracts: Kate Upton in Game of War

Thought 1: “Is that Kate Upton?”

Thought 2: “It is……….. Why?”

Thought 3: “How much did she get paid to ride a horse in a mythical land whilst wearing the most revealing medieval garb and shouting like Mel Gibson in Braveheart?

Upton had this to say to Adweek’s Kristin Monllos about her part in the ads: “I love playing the part of Athena–she’s such a bad-ass character, commanding armies, slaying hydra, charging into battle–the work shows how much fun it is, and I am proud to be part of it.”

What she really meant is, “I love getting paid $40,000,000.” Thats right, parent company to Game of War: Fire Zone paid the celebrity $40 million to be the face of its first global ad campaign.

Upton is most likely rolling in the dough, because early last year, way before her new deal, she topped Forbes’ top ten list of highest paid models for the first time ever.